Media Arts: Logos

Logo 1: Starbucks

The first logo here is the starbucks logo that features a twin-tailed mermaid image on a simple circle as the now-famous logo. It is easy to spot out and can be seen in all of their franchises and on advertisements all around.

Logo 2: London Olympics

I also like the London Olympics logo because it is made using only one shape repeated in sync. The meaning behind it is that the rings of fire represent the different countries involved.

Logo 3: Adidas

The adidas logo also shows how simple shapes can make a big impact on your company image. It is made simple but easy to remember and thus can be recognized as Adidas right away.

Logo 4: Tim Hortons

The Tim Hortons logo is nothing more than a circle banner with a gradient applied onto it along with the company's name. It gets the point (that the object is copyright of the company) across and creates a familiar message in the viewers mind. It uses warm colors to attract attention, primarily red. 

Logo 5: Microsoft Windows

The Microsoft Windows simple is also simple and just four different colored squares with a circle that resembles a button on it. I like it though because it is simple but attractive in it's non-crowded shapes and relatively simple colour scheme.

Logo 6: WWF

This logo I like because it is using a type of illusion to create the image of us (the viewers) seeing a panda bear, even when the shape isn't completely filled in. Our brains automatically fill in the missing information even when it is not completely formed. The simplicity of this logo makes it memorable as well as the illusion that they have used.

Logo 7: Skype

Skype logo is again simple. Just an S in white on a blue background that isn't quite a circle.

Logo 8: Apple/Chrome

The apple/chrome logo uses the simple apple logo and makes a slight change in it by adding a streak in the middle to create a "branch off" of the original logo. It, like all the logos displayed here is simple and memorable.

Logo 9: Target

The Logo of target is simple, easy to remember and familiar. It is famous because of that and can be thought as being associated with the store upon sighting.

Logo 10: Firefox

Finally, we have the Firefox logo. It has become a famous icon of firefox search engine, and recognized by the fox circling the globe. It uses high contrast with warm colors surrounding cool colors and that makes it pop and stand out. Thus, it is memorable and attractive to look at. 

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Media Arts: Colour Wheel

So, this is my part of a project we had in class that was to create a colour wheel. We were to use only traditional media to create it and had to use magazine pieces from all sorts of different articles to get the different tint and shades you can see here.

I started with the more "easier" to find colours like red and orange. Oh yes, I found lots and lots of orange. We (my group, we all have our individual collages but worked together to collect the pieces) then proceeded to work on collecting greens and blues, topping it off with purples. We tried to make ours appear as if the colours were fading into each other but as you cans see with the purple section of mine that is easier said then done. Especially when you only have a handful of magazines to choose from. Never minding that, I am pleased with my work and here is my colour wheel for you to enjoy.

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Media Arts: Giant Food

So here today we have the class project we our class was working on earlier last week; but apparently couldn't post because of computer complications. I, myself was sick during the days we worked on this assignment so I apologize for any quality loss or very evident mistakes I made. Regardless please enjoy this picture I've titled Giant Food.

It was a very basic Photoshop project that involved taking the provided pictures on the SaundersASM3O website and cutting them out to paste on a single layer. For the curly hair it is suggested that you use the magic wand tool in Photoshop to select and simply go over selecting areas it missed. I, however do not like using the magic wand tool because I find it can be inaccurate and select areas I do not want from the original image. Sometimes it even skips out on areas at all and it annoys me having to rely on that particular Photoshop tool. Instead I used on my home computer the Polygonal Lasso Tool, simply because the magnetic lasso tool does not work well on my computer.(It will often close the selection before I have even reached the end or clicked to add a drop point.) Carefully I selected the entire giant image and went over briefly with the eraser tool after words in order to clean it up a bit. Then I repeated the process with the food image (the boy), which came in great help towards the bottom of the image since his shoes and pants blended in with the rest of the image. Finally I just took both images and stuck them onto the forest file, saved it as GiantFood as both a PDF and GIF image to be save.

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